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Denise Larson: Your personal
real estate agent serving Dayton, Wright-Patterson, Beavercreek,
Centerville, Kettering, Huber Heights, Fairborn, Enon and Springfield
Ohio. RE/MAX sales award winner!
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In today's real estate market you simply MUST advertise
your home on the internet.
Unfortunately, anyone can put up a web page. You should know that the
majority of home buyers
will never even find most of them. When you list
your home with me,
I'll advertise it on major National web sites including Remax.com, Realtor.com,
Google, MSN and Yahoo. I even share your listing with my competitors, as
you will see below.
Here is a partial list of ads that ran recently for 21 S.
Maple in Fairborn, Ohio. Click the links to view the screen shots.
(These open in a new window.)
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Just having a web site is NOT enough. You need as much
exposure as you can get! The more web sites your home appears on the
better.
Ads are essential, but how are people going to find them? Many
of my clients are moving in from out of the area. Most don't even know
what part of Dayton they want to live in. They will probably search
the internet for realtors. (Isn't that how you found me?) Let's take a look at what they are likely to
find:
In the first example I went to MSN.com and searched for Dayton realtor.
There are 207,258 possible results. My listings are highlighted with a
light blue background. I ranked number four and five on the
day I checked. That's what we want. If we don't show up on the first
page or two, nobody will ever find us!
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Sometimes a prospect already knows where he wants to live.
Below is a Yahoo search
for ''homes for sale in Enon'. I have TWO listings on this page, and I rank number five out of a possible 30,100
hits. Take a moment to study these ads. The first four are not realtors at all! These ads collect leads
that other realtors pay for.
Notice the right side of the screen. These are sponsored ads (ones that I pay for). I am
number one in this Yahoo search. Once again, the other ads aren't real
realtors at all!
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Google is one of the most popular search engines.
It you are serious about internet marketing, you absolutely must have
good ad positioning on Google In this example I searched 'homes for sale in
Huber Heights'. Out of a possible 119,000 search results, I am on the
first page. (See the right side ads, position five.) Nobody else in this search is a REAL REALTOR except me!
(Where is everybody?) |

A lot of people who move here are in the Military. Beavercreek is a
popular destination. Here is a Yahoo search for 'Beavercreek
realtor'. I am near the top of the first page and there are 27,100
possible search results. Two of these first four ads are NOT REALTORS. |

We've covered internet marketing from A to
Z. You need your property advertised on as many web sites as
possible. People also need to be able to find a good realtor when they don't know
one.
You deserve the best representation you can get.
Go with a brand-name company. Nobody sells more real estate than
RE/MAX. You need internet advertising, and you need a realtor who
can attract buyers to your home. That's what I do. Call
me today and let's get down to business!
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